Get Found With Google My Business
Even if you run a brick-and-mortar store, you need to have a solid online presence. Why? Because most customers and prospects begin their buying with an online search. Most people start their online search for all products and services on Google.
When someone looks for your local services, they may find your business on a Google search, but it really helps if you have a robust Google My Business page. A well-developed Google My Business listing shows your address (or hides it, if you prefer), your hours, products, services, photos, info about your business, photos, any articles you post, and much more.
Google My Business can also improve your local search results. Your Google profile business can show up on the right side of page one when someone searches for you. That’s golden. And it’s FREE.
Even if you already have a website and social media, your Google My Business page helps get results. Google My Business accounts also provide access to basic analytics, allowing you to see how many times your Google My Business page was clicked, if they called you and if they visited your website. That’s all very useful information. And more importantly, it can result in sales.
Google My Business Helps Keep Customers Informed
Don’t leave it up to Yelp, online YellowPages, TripAdvisor, and other third-party sites to provide information about your company. When someone searches for your business, they should find the correct information, straight from YOU. You do not want to leave your customers guessing or worse, misinformed.
Your Google My Business listing includes your name, address, telephone, contact info, your business hours, and more. You can post updates to share new services, announce if you’re temporarily closed, share COVID-19 business updates, and so much more.